Media Production - SUNY College at Buffalo

Media Production from SUNY College at Buffalo is a Campus Bachelor Media Studies degree that prepares you for a Communications career. This major (formerly called broadcasting) allows students flexibility to tailor a program based on production of audio and/or visual messages using various electronic media . It meets the needs of students preparing for a career integrating many elements: research, planning, writing and other aspects of preproduction; studio and field experience in technical production; postproduction activities, such as editing; and media management areas. Compare this major with communication studies , journalism, and public communication. This is the only program in broadcasting and production at any SUNY school that is affiliated with the Accrediting Council for Education in Journalism and Mass Communication . Only four other undergraduate programs in New York State are accredited. Career Opportunities: Students in media production prepare for careers in radio or audio production, television or video production, Web design, music production, media sales and management, related technical areas, and other fields that require a liberal arts education enhanced with production skills. Specific job titles associated with this major include writer, producer, director, videographer, editor, Web designer, and production manager. The profile of a successful media production graduate is a person with strong skills in using computers, cameras, and other technical equipment, writing and speaking proficiency, keen ethical insight, analytical and creative competence, and management abilities. Career Information The information age and its technological advances have expanded career opportunities in broadcasting, as cable, satellites, and interactive video systems are growing. The job market for those with media production training is even greater than it was during the 1960s and 1970s when network television was on its upsurge. Now, commercial and public television stations and cable systems continue to demand more qualified people. Business and industry are seeking those capable of media production or broadcast journalism, and radio continues to thrive as an information and entertainment medium. As might be expected in such a dynamic field, competition is intense, and most graduates who go into traditional radio and television find there is a period when they must "pay their dues" by working in a small market, at times for as low as minimum wage. The higher salaries are found in the major market cities or with broadcast and cable networks, but it may require years of experience before a graduate is qualified to take on those responsibilities. Salaries and advancement opportunities are often better for those working with production companies or specialized program services such as CNN, ESPN, MTV, or religious broadcasting. Many recent graduates from Buffalo State's media production program have found employment with radio and television stations in Buffalo, Niagara Falls, and the smaller communities of Western New York, as well as in major cities in other parts of the country. The voices of some of our students can be heard on local radio even while they are students; internships at stations often turn into jobs before graduation. Others have found work in advertising or in the recording industry. Although the field is competitive, an extensive internship and extracurricular program give our students an edge when they enter the job market. View more details on SUNY College at Buffalo . Ask your questions and apply online for this program or find other related Media Studies courses.