Business Administration Retail Management from Strayer University is a Online Bachelor Marketing degree that prepares you for a Business career. The Bachelor of Business Administration (BBA) program prepares graduates for a wide range of managerial positions in business, government, and non-profit organizations. Business Administration students acquire fundamental as well as practical and professional skills in all phases of business including decision-making and problem-solving capabilities. The BBA programs offers area concentrations that enable students to tailor their degrees to their career and educational goals. Specializations are available in: Acquisition and Contract Management , Banking, E-Business, Finance, Hospitality and Tourism Management ,Human Resources Management , Legal Studies, Management , Marketing and Retail Management . This concentration focuses on the principles of successful retailing and sales management through a survey of major business functions. Within the topic of retailing management , students will examine principles such as store location, equipment and layout, organization of market contracts, selecting, buying and receiving merchandise, merchandise planning, and the development of the retail sales program. Sales management covers topics regarding planning and organizing sales programs; and recruiting, training, and motivating sales personnel. Examines the selling process within a professional ethical environment, including approach, presentation, and closing. Ask your questions and apply online for this program or find other related Marketing courses.
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