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Marketing - Radford University

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Marketing Bachelor from Radford University details


Program Format: Campus Program Level: Bachelor

Marketing from Radford University is a Campus Bachelor Marketing degree that prepares you for a Business career. The major in marketing is concerned with principles and methods used by organizations to plan, produce, price, promote and distribute products or services in such a way as to meet both the goals of the organization and the needs of the consumer. Areas of study include consumer behavior, marketing strategy, marketing research, advertising and promotion, product planning, research, retailing, sales, logistics, and supply management. Business Core 30 Hrs. ACTG 211. Fundamentals of Financial Accounting . 3 ACTG 212. Fundamentals of Managerial Accounting . 3 BLAW 203. Legal Environment of Business. 3 ECON 340. Global Economy and Business. 3 MGNT 322. Organizational Behavior. 3 MGNT 357. Operations Management. 3 MGNT 333. Statistical Decision Support. 3 FINC 331. Introduction to Business Finance. 3 MKTG 340. Principles of Marketing. 3 MGNT 428. Business Policy and Strategy. 3 Required Marketing Courses 9 Hrs. MKTG 350. Consumer Behavior. 3 MKTG 445. Marketing Strategy. 3 MKTG 446. Marketing Research. 3 Marketing Electives 12 Hrs. Choose 12 hours from the following list: MKTG 341. Advertising Strategy. 3 MKTG 342. Internet Marketing. 3 MKTG 343. Retailing. 3 MKTG 344. Sales Management. 3 MKTG 345 Integrated Marketing Communications. 3 MKTG 360. Professional Selling. 3 MKTG 440. Logistics. 3 MKTG 444. Supply Management. 3 MKTG 452. International Marketing. 3 MKTG 471. Special Topics in Marketing . 3 MKTG 481 Marketing Study Abroad. 3 - 6 MKTG 490. Marketing Internship. 3 Free Electives 16 Hrs. Total Credits Needed for Degree 120 hrs. View more details on Radford University . Ask your questions and apply online for this program or find other related Marketing courses.

Radford University details


Radford University address is 801 East Main Street, Radford, Virginia 24141-0672. You can contact this school by calling (540) 831-5000 or visit the college website at www.radford.edu .
This is a 4-year, Public, Master's Colleges and Universities (larger programs) according to Carnegie Classification. Religion Affiliation is Not applicable and student-to-faculty ratio is 19 to 1. The enrolled student percent that are registered with the office of disability services is 3% or less .
Awards offered by Radford University are as follow: Less than one year certificate Bachelor's degree Postbaccalaureate certificate Master's degree Post-master's certificate Doctor's degree.
With a student population of 9,370 (8,350 undergraduate) and set in a Town: Distant, Radford University services are: Academic/career counseling service Employment services for students Placement services for completers . Campus housing: Yes.
Tuition for Radford University is $8,320. Type of credit accepted by this institution Dual credit Advanced placement (AP) credits . Most part of the informations about this college comes from sources like National Center for Education Statistics


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