Business Administration Marketing - Mississippi University for Women

Business Administration Marketing from Mississippi University for Women is a Campus Bachelor Marketing degree that prepares you for a Business career. What is Marketing? Effective marketing is a core component of every successful business and is often more important than the actual product or service being sold. The difference between firms that succeed and those that don\\\'t is often found in how effectively they market themselves - and it\\\'s more than catchy ads. Marketing majors learn how to promote products in traditional ways, like sales, print ads, and television ads. However, as the media change, so does marketing . Increasingly, marketing students are learning to work with new media such as website development, as well as social marketing through mediums like blogs, Facebook, MySpace and Twitter. Marketing is more than just promotion and advertising. The essence of the marketing profession is identifying customers' needs and then guiding organizations to develop, distribute, price, and promote products and services. It encompasses a wide range of activities that facilitate transactions between buyers and sellers and covers diverse disciplines like professional sales, public relations, pricing, packaging, retailing, marketing research, new product development and distribution. Careers A career in marketing is enjoyable and fun, and nearly all organizations employ marketing professionals. A marketing degree lends itself to careers in just about any field because without effective marketing strategies, a product or service ultimately fails in the marketplace. Most graduates find positions in private business, although there are jobs for marketing graduates in the media, in government, and with nonprofit organizations such as hospitals. The listing below offers some examples of possible career paths. Account Coordinator Account Executive Account Manager Advertising Executive Brand Manager Consulting Consumer Affairs Specialist Convention Organizer Customer Service Representative Direct Marketing Specialist Event Planner Media Buyer Market Researcher Media Planner Mobile Marketing Specialist Pharmaceutical Sales Promotions Director Public Relations Specialist Retail Buyer Retail Manager Retail Merchandiser Sales Manager Sales Representative Social Network Marketer Sports Marketing Web Content Coordinator View more details on Mississippi University for Women . Ask your questions and apply online for this program or find other related Marketing courses.