Marketing - Mid - America Christian University

Marketing from Mid - America Christian University is a Campus Bachelor Marketing degree that prepares you for a Business career. The purpose of the Marketing Degree is to prepare students for entry into a wide spectrum of business and marketing related careers within the framework of a Christian University. The objectives of the major include the following: Prepare students to be well-rounded citizens and intelligent Christian business leaders. Equip students with the ability and knowledge needed to make a satisfactory living and a lasting contribution to our society. Help students to develop a personal philosophy of life within a framework of Christian principles. Encourage students to explore career opportunities in marketing in both business and non-profit organizations. Give students an understanding of business retail operations and merchandising. Promote an understanding of consumer behavior and consumer markets. Encourage students to use promotional strategies and advertising in an effective and ethical manner. Equip students with basic sales skills and knowledge of sales management techniques. Familiarize students with market research tools and give them the ability to create market research reports and presentations. Provide students with a sound foundation for graduate studies in business administration or marketing. View more details on Mid - America Christian University . Ask your questions and apply online for this program or find other related Marketing courses.