Marketing + Marketing Management, General from Iona College is a Campus Master Marketing degree that prepares you for a Business career. A program that generally prepares individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets. View more details on Iona College . Ask your questions and apply online for this program or find other related Marketing courses.
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