Marketing - Dillard University

Marketing from Dillard University is a Campus Bachelor Marketing degree that prepares you for a Business career. The marketing program is designed to provide students with the knowledge of marketing and to prepare them for entry into professional careers. Graduates in marketing can pursue careers with advertising firms, research organizations, retail and wholesale establishments, service organizations, manufacturing and non-profit organizations, or become entrepreneurs. The curriculum covers areas such as, product developments and improvements, consumer behavior and research, pricing, promotion, sales, and distributions. Major Course Requirements in Marketing A minimum of 33 credit hours beyond the principles courses, (MKT 213), is required for a degree in Marketing. All junior and senior level marketing courses must be completed at Dillard University with a grade of "C" or better. The following courses are required of all marketing majors: ACC 301 Managerial Accounting BM 345 Fundamentals of Entrepreneurship ECO 328 Managerial Economics MKT 315 Consumer Behavior MKT 316 Electronic Marketing MKT 335 Marketing Planning MKT 414 Marketing Research MKT 415 Advertising and Promotions Mgt MKT 416 Supply Chain Management MKT 418 International Marketing Business Electives View more details on Dillard University . Ask your questions and apply online for this program or find other related Marketing courses.