Business Administration Marketing - Colorado Technical University - Colorado Springs

Business Administration Marketing from Colorado Technical University - Colorado Springs is a Campus Master Marketing degree that prepares you for a Business career. Marketing research is crucial to analyzing and understanding data and trends. As increasing numbers of companies look to expand into global markets, individuals with a grasp of cultural, ethical, and legal implications of international marketing will be in high demand. The field of marketing has been, and is being, transformed by technology; successful leaders need to be ready to adapt and leverage this technology to gain competitive advantage. According to the U.S. Department of Labor Bureau of Labor Statistics, advertising, marketing , promotions, public relations, and sales manager jobs are highly coveted and will be sought by other managers or highly experienced professionals, resulting in keen competition. College graduates with related experience, a high level of creativity and strong communication skills should have the best job opportunities. In particular, employers will seek those who have the computer skills to conduct advertising, marketing, promotions, public relations and sales activities on the Internet.* Colorado Technical University's Master of Business Administration (MBA) degree program offers a career-focused concentration in Marketing focused on providing students with the skills needed to make critical marketing decisions for businesses and organizations. Real-World Career Opportunities This industry-current degree program is designed to prepare students with the real-world credentials to pursue a diverse range of career opportunities in: Brand Management Commercial Marketing Business Development Marketing Communications Marketing Program Management and many other related fields. Applicable Knowledge and Skills Courses in this degree program are taught by instructors with applicable experience in modern marketing industry. Students can absorb relevant perspectives and professional insights from people who can help them acquire an industry-current, real-world understanding of: Marketing research, international marketing, e-marketing and customer relationship management skills. How to adapt marketing strategies globally using critical thinking, ethics and cross-cultural understanding. Creative management of the expected growth in global competition. The development of effective marketing plans including pricing, product placement and promotion of goods and services. How to demonstrate change-agent skills using critical and creative thinking. and many other important, career-related topics. Industry-Current Coursework The MBA with a concentration in Marketing includes the following required courses: Applied Managerial Economics Applied Managerial Finance Information Technology Management Applied Managerial Decision-Making Leadership and Ethical Decision-making Applied Managerial Accounting Marketing Research Methods Marketing in the Digital Age International Marketing Marketing Capstone Campus Selection Option Applied Managerial Marketing or Organizational Behavior View more details on Colorado Technical University - Colorado Springs, CO . Ask your questions and apply online for this program or find other related Marketing courses.